Issue #49: Introducing ROOTED by Mind Body Brand
A wellness community designed to encourage women entrepreneurs to prioritize themselves while going through the chaos of daily life.
🎧 Rather listen to this issue? Click here to play this issue in your favorite podcast streaming app!
This week I am so excited to share the launch of our new membership community, ROOTED. 🎉
I hinted at the community in last week’s email, and today I’m so happy to announce that doors are officially open!
First, what is ROOTED?
ROOTED is our new membership community that provides women entrepreneurs with the resources and community needed to prioritize rest so that they can break the cycle of stress and burnout. We all know that entrepreneurship is hard. Especially if you’re a woman entrepreneur who is trying to thrive while managing the chaos of daily life. You’re running a business, maybe working full-time, managing your household, keeping up with a social life, etc.
Somewhere between meetings and carpooling, packing orders, and making sure your home isn’t a wreck, taking care of yourself ends up being pushed further down your long to-do list.
Constantly being on GO is usually when we begin to start feeling stressed and overwhelmed which ends up leading to burnout. You’re giving so much of yourself to all of your other obligations that you’re forgetting about your most important responsibility…YOU!
That is exactly why I felt like a space like ROOTED needed to exist.
Our mission is to encourage overwhelmed women entrepreneurs to put themselves first, kick stress and burnout to the curb, and thrive in every corner of their lives including their business.
I believe that REST is your most profitable business strategy. If you’re not taking good care of yourself, then you can’t expect your business, family, relationships, or other obligations to thrive. I’ve made it my personal goal to ensure more women entrepreneurs take better care of themselves and avoid burnout at all costs.
So let’s talk about the benefit of joining! As a member of the ROOTED community, you’ll gain instant access to:
🌱 A distraction-free community outside of social media where you can get support and engage in real conversations around life, wellness, and entrepreneurship.
🌱 Our growing library of curated resources including self-care toolkits, mediations, affirmations, journal prompts, and more.
🌱 Monthly virtual hangouts including heartfelt member chats, cozy virtual coloring sessions, and expert-led workshops all dedicated to nurturing you & your business.
Lastly, why did I name the community ROOTED?
When I was considering creating this space I was originally going to name it the Mind Body Brand community. But I was talked out of it and told that it needed a more powerful name. A name that our members and the Mind Body Brand audience could connect with. The word “rooted” was the first to pop into my mind, leading me down a rabbit hole of how powerful roots are.
Trees get all of their strength, stability, and ability to grow tall from their intricate root system. The roots anchor the tree firmly in soil, providing the essential support and nourishment that is needed to thrive in whatever element it has been placed in. That’s how I envision each person who joins the community. Like the roots of a tree, I want the women in our community to come together to find stability, nourishment, and the shared strength to truly begin prioritizing rest over hustle.
I’m so excited about this new platform and space for us! In a world that is constantly telling us to do more, be bigger, or be better, I want to be the voice in our industry that’s telling you that it is okay to PAUSE! The ROOTED community and Mind Body Brand as a whole is what I wish I had at the start of my entrepreneur journey 10 years ago. If I had had the permission, the resources, and the community that kept reminding me that success does not have to equal burnout, I truly believe that I would have saved myself so much internal trauma.
From now until Sunday, October 15th, you can join ROOTED for half off of the original cost. That’s $30/quarter (or $10 per month). You’ll have that price locked in as long as you stay a member. You’ll also get access to a live masterclass that I’ll be teaching on Pivoting To A New Business Model on Thursday, October 12th.
I am so excited to welcome you into our new space! This community has been months in the making and my hope that becoming a member transforms the way you view entrepreneurship.
Cheers to an incredible week!
– Alisha
IN CASE YOU MISSED IT
Issue #48: What's draining you?
GOOD FINDS
⭐️ On rebranding as an online creator: “It might feel safer for creators to stick to a formula that they know works, but maintaining an online brand that no longer feels authentic is almost like harboring a secret identity.”
🙅🏽♀️ Nedra Glover Tawwab says that we have to stop comparing our pain and our experiences with everybody else’s. Here’s how to stop being “that guy.”
🔴 Ever wonder why you feel extremely tired during your period? Jokes on us, there is more than one reason why you feel exhausted during that time of the month.
🧘🏽♀️ For all of our sensitive baddies. Here’s how to take better care of yourself as a highly sensitive person.
DON’T FORGET TO BREATHE
