If you clicked on this episode it may be because you have a love/hate relationship with email marketing. For one, you get the benefits:
Its data that you own
It's a great way to connect with your audience on personal level
Email marketing is key for generating new and potential clients
But it may also annoy the crap out of you:
Its yet another platform you need to be creating content on.
And what are you even supposed to say?!
I get it, the back and forth gets annoying and most likely you've probably ghosted your email list in the past. But your newsletter and the people who have given up their sacred email address really is imperative for growing your coaching or service based business. Those are the people who have typically been following you for awhile and are right on the edge of booking that discovery call or applying to be in your program. Which means, its your job to nurture them to give them the little boost they need to fully commit. Email marketing is a great way to build those relationships and in my opinion and years of experience should be a content platform that should be taken seriously. So this week i wanted to talk about email marketing but specifically, what can we send to our newsletter that will help to nurture those relationships. You can find the show notes for this episode over at https://www.alisharobertson.com/148 Don't forget to rate the show and leave a review on Apple Podcast and Spotify! Learn more about The Purpose To Service Academy and apply at https://www.alisharobertson.com/sales/
EP 148: 4 Ways To Connect With Your Audience Through Your Newsletter